case studies

WIK 3D renderings for product catalog

Visualization project brief

Create 3D renderings from delivered CAD files that equal professional product photography. The images will be used in consumer catalogs and will also be used as box shots on the product packaging.

Visualization solution

The images are prepared via a carefully developed workflow. This ensures that any corrections later in the project will only result in minor re-rendering sessions. Thus cutting down on rendering times and therefore reduce total cost per image as well. All images contain a high level of consistency because of re-usable elelements that are used in the digital studio that resulted as part of the custom developed workflow.

wik product catalog visualizations

Visualization result

Based on the impact of 3D rendered images, WIK has decided to replace all traditional product photography with digital renderings.